Durango® boots returns as the official boot of the wrangler national finals rodeo® for the fourth consecutive year.
Durango® Boots is excited to announce its own retail space at this year’s Cowboy Channel Cowboy Christmas at the 2024 Wrangler National Finals Rodeo® (NFR). Durango® will be located in booth #4243 at the Las Vegas Convention Center, offering top styles like the newly launched PRCA Collection by Durango®. Customers visiting the booth will enjoy a free gift with each purchase, meet Team Durango® athletes, and a chance to enter a giveaway for a free pair of Durango boots!
Team Durango® at the NFR
On Thursday, December 12, during NFR Round 8, Durango will honor Katelyn Collins, the first National Day of the Cowgirl Scholarship winner, at the iconic stagecoach presentation. Additionally, 12 Team Durango athletes will compete in various events, including:
- Saddle Bronc Riding: Zeke Thurston
- Team Roping: Luke Brown, Hunter Koch, Erich Rogers, Paul Eaves
- Tie-Down Roping: Riley Webb, Shane Hanchey
- Barrel Racing: Lisa Lockhart
- Steer Wrestling: Ty Erickson
- Breakaway Roping: Martha Angelone, Josie Conner, Kelsie Domer
Durango rodeo ambassador Garrett Yerigan is also a finalist for the 2024 PRCA Announcer of the Year award.
TEAM DURANGO® 2024 NFR QUALIFIERS
From left to right: Zeke Thurston, Shane Hanchey, Erich Rogers, Kelsie Domer, Paul Eaves, Martha Angelone, Hunter Koch, Lisa Lockhart, Luke Brown, Josie Conner, Ty Erickson, Riley Webb
REIGNING WORLD CHAMPION SADDLE BRONC RIDER, ZEKE THURSTON
Zeke Thurston at the 2023 NFR
REIGNING WORLD CHAMPION TIE-DOWN ROPER, RILEY WEBB
Riley Webb at the 2023 NFR
Meet and Greet with Team Durango Athletes
Visitors to the booth will have the opportunity to meet Team Durango athletes, who will be available for photos, autographs, and conversations about their rodeo experiences. This is a unique chance to connect with professional rodeo champions. Download the Meet and Greet Schedule.
REIGNING WORLD CHAMPION TIE-DOWN ROPER, RILEY WEBB
Riley Webb reviews the PRCA Collection
PRCA COLLECTION. WHAT WINNERS WEAR.
Handmade in Mexico and worn by World Champion rodeo athletes, the PRCA Collection delivers premium smooth and exotic leathers, all-day comfort, and durable cowboy craftsmanship. Designed and tested for the toughest rides, it’s What Winners Wear.
“Durango® is taking it to the next level with the PRCA Collection. When I'm roping, the leather sole is gonna be perfect for getting outta the stirrup. I can't wait to wear these babies to rodeos and the NFR. There's not a better boot out there than Durango®”
SILENT AUCTION
Prior to kicking off the Wrangler NFR®, Durango donated a pair of PRCA Collection Full-Quill Black Ostrich boots, valued at $600, as a silent auction item at the Wrangler® Gold Buckle Gala that will be held on December 2 at 6 p.m. at the Southpoint Hotel & Casino. The auction is currently live and can be viewed here.
Conclusion
The 66th annual Wrangler NFR® kicks off its 10-night run at the Thomas & Mack in Las Vegas on Thursday, December 5 and will conclude on Saturday, December 14 when the 2024 PRCA World Champions will be crowned. Each World Champion will be gifted a free pair of PRCA Collection by Durango® Full-Quill Black Ostrich boots.